Scherabon sees communication as one of the main barriers to potential solutions. That’s why he decided to tackle these issues by data visualisations and research projects, gathering information and statistics which are being translated into displacement maps and infographics. The instinct when trying to visualise this information in a way that is accessible and engaging is to boil it down into something that’s digestible:
“If you visualise data as what it is—material, basically—you often end up with confusing results or you fail to communicate the message” , he says.
“It’s crucial that you understand what you’re communicating, the content, and the story. You filter what’s compelling about it and take the reader through what’s interesting.”
Go to: https://www.fastcodesign.com/3066731/to-tackle-big-urban-issues-this-architect-became-a-data-designer to read the article which I found on Fast Company website, check it out !